Why start planning now
In December most clients want the same few days: the weekend before New Year, the last days of the year, and often the evening before a corporate party. Those slots go first, and whoever opens booking earliest usually fills them. If your December schedule isn't ready until early December, many regulars will already have booked somewhere else, or will all be writing to you at once.
Planning in October gives you time to decide calmly, tell the team and your clients, and fix problems while there's still room to move.
Set December hours and days off first
Everything else depends on the schedule, so start there. Sit down with the team and agree on:
- Extended hours: which days you open earlier or close later, and who works those hours.
- December 31: whether you work, and until what time. Many masters want to finish early so they're home for the evening.
- Rest after the holidays: which days in early January the salon is closed, so everyone can plan.
- Personal days off: collect requests now, not a week before the holidays.
Put these hours into your schedule as soon as they're agreed. A schedule that only exists in a group chat or in someone's head can't be booked against.
Plan services for the busiest days
On peak days, time is your scarcest resource. Look at your service list with that in mind:
- Check durations honestly. If a service usually runs over, book it for the real time, or the whole day will slide.
- Move long services earlier. Suggest complex colouring, full lash sets or long spa treatments for late November and early December, and keep the last week for quicker services.
- Keep a short festive list. A few clear options, like a festive manicure or holiday styling, are easier to book than a long menu.
- Leave small buffers. On the busiest days, ten minutes between clients absorbs late arrivals without ruining the evening.
Open December booking early and tell your regulars
Once hours and services are ready, open booking for December and announce it clearly. Regulars should hear first: they're the clients you most want to keep, and they'll appreciate not having to fight for a slot.
- Message your regular clients with the date December booking opens and the link to book.
- Post the same news on Instagram and pin it, then remind people again as the busy days fill up.
- Throughout November, mention it at checkout: “December is filling up, shall we book your holiday visit now?”
Be honest about availability. “Only a few evening slots left on the 30th” is useful information, not pressure, as long as it's true.
Protect the schedule from gaps
In December a missed appointment costs more than usual, because someone else would gladly have taken that slot. A few habits help:
- Remind every client before the visit, especially those who booked weeks ahead.
- Make your cancellation request clear. Ask clients to let you know at least a day ahead if their plans change. Say it when they book, not after a no-show.
- Keep a short waiting list of clients who wanted a day that was already full. When someone cancels, offer the slot to them right away.
More ideas in our article on cutting no-shows.
Look after the team and think about January
A rush that exhausts the team costs you later. Make sure everyone gets breaks on long days, think about meals, and order supplies in November, before your suppliers get busy too.
Think about January as well. In many salons the first weeks after the holidays are quieter. When regulars come in for their festive visit, it's a good moment to book their next appointment for mid-January. Here's how: our article on rebooking at checkout.